Make Better Things

I recently started listening to Seth Godin's podcast, Akimbo. If you're interested in marketing or just a new way of seeing the world, I highly recommend it. I also started reading one of his recent books — This is Marketing. In doing so, I've found a new a way to describe the crux of what product design is all about.

Like most great ideas, it is so simple.

Make things better, by making better things.

I love it. Makes me look forward to going to work each day.

Thanks, Seth!

About the author
Bitmoji image of author: Chuck Mallott
Chuck Mallott

I write about design and UX, family, religion, sports, mountain biking, and dumb observations. I'm a web, mobile, UX, and product designer living in Colorado.